Business? Mankind was my business. The common welfare was my business; charity, mercy, forbearance, benevolence, were all my business. The dealings of my trade were but a drop of water in the comprehensive ocean of my business! – Charles Dickens
With Christmas just a few days away, these words of Marley’s Ghost, from A Christmas Carol, are a good reminder to those of us involved in selling things, that our business is so much bigger than rushing those last orders out the door. The dealings of our trade are but a drop of water in the comprehensive ocean of our business!
Even in our business dealings, a bit of extra care, friendliness and personal touch can go a long way. Last year, we enjoyed getting a hand-lettered card in the mail from sign-painter Brett Piva, of Pocket Design in Newcastle:
I found the concept of a painted card very appealing and determined to hand-letter a few Christmas cards this year.
After many hours of practice, I got my script lettering to a level acceptable for Christmas cards (although still a far cry from Brett’s crisp letters). Here are a few photos of the process.
We would have loved to send you each a hand-lettered card, but by its nature this project had a very small ‘run size’. We mailed the cards to sixteen people who we’ve had the great pleasure of working with in the past year. For those of you who didn’t get one, we’ll take this chance to wish you a very merry Christmas and a happy and productive new year!